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How Hart Agency Is Going To Market During COVID-19

Sep 22, 2020

As Hart Agency continues doing tastings and events, we're reviewing our protocol and educational materials on how we will be properly executing promotions at this time. We guarantee to host fun, educational events while providing comfort to consumers who partake. 


Every staff member working will have completed Hart Agency's COVID-19 Certification Course, and will be given additional materials such as signage, face shields, and hand sanitizer. 

New Pick-Up Procedures


For staff picking up promotional materials at the Hart Office, they must:


·        Call the office or text your Hart Manager to let them know you are there

·        Wait outside in their vehicle until they are notified by the manager that they are ready for you to enter

·        MASK REQUIRED inside building at all times

·        Temperature will be taken and recorded

·        Sign Daily Check In Paper

·        Sign COVID-19 consent form


New Tasting Procedures


During tastings and promotions, our staff can expect to:


  • Wear a face mask and/or shield during the event
  • Provide hand sanitizer on table, tray, or station, for consumers; as well use it themselves frequently
  • Interact with one customer at a time
  • Regulate social distancing as best possible
  • Place samples on the table for customer to take (no hand to hand contact)
  • Instruct customers to dispose of plastic cups in garbage can
  • If wearing gloves, change with any contact or cross contamination
  • Avoid touching personal items (phone, etc.) as much as possible
  • Post Hart Agency's social distancing sign, along with tasting permit.


Anyone who has traveled to a "hotspot" location or are showing symptoms of Covid-19 should quarantine for 14 days and NOT accept any event offers. (Please check frequently for an updated list of these locations).


Common Symptoms of COVID-19


  • Fever
  • Shortness of Breath
  • Extreme Exhaustion
  • Dry Cough
  • Diarrhea & Vomiting
  • Muscle Pain
  • Loss of Sense of Smell and/or Taste
  • 60% of cases have no symptoms at all, so it is imperative for us to be diligent with proper handling procedures and sanitation during events to establish a safe environment for all.




Our customers expect us to live up to the safety standards set by the State of New York. By demonstrating our knowledge of infection control and ensuring proper precautions are taken, we are confident in providing informed, dynamic events that consumers are sure to enjoy! In fact, the feedback and data from our summer promotions indicate that people are eager to participate and thoroughly enjoy the experience.


As always, we look forward to the success of each brand we represent. We are excited for that partnership in bringing unique exposure direct to consumers.  As we come into the holiday season, we are gearing up with education and enthusiasm, so we can end this year on a high note! (For Pete's sake!)


That's all for now! Thanks for reading and we look forward to seeing everyone in person again, even if we still need to be masked up. We'll be "smizing" at you from six feet away.


Be sure to check out our social media @hartagency for up to date events and promotions! Next blog, we'll be looking at Fall and Halloween themed drink options. Comment below with other topics you'd like to see or seasonal cocktail suggestions. We also love shouting out local restaurants doing fun promotions - let us know your favorites!


Cheers for now,

The Hart Team

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