2019
HOEGAARDEN SOFT BREW
Sampling Event in Rochester, NY
HOEGAARDEN SOFT BREW SAMPLING EVENT
ROCHESTER, NEW YORK - AUGUST 2019
The focus of the Soft Brew is to provide a refreshing and natural daytime drink that is a healthier alternative to soft drinks and brings nature into urban consumers’ lifestyles. Rochester was one of our key cities to launch in and would like to take advantage of the non-alcoholic nature of the beer to implement a very out of the box and experiential focused strategy for samplings